The success and growth of an organization largely depend on how well it understands and responds to customer expectations and experiences. Customer contact centers play a vital role in building strong communication between businesses and their clients, improving service quality, and strengthening long-term relationships. Effective call center operations help increase customer satisfaction, loyalty, and willingness to engage in repeat business.
In this context, the previously used European Committee for Standardization standard TS EN 15838 for call centers has been replaced by the internationally recognized International Organization for Standardization 18295 series. These updated standards provide a more structured and globally aligned framework for customer contact center services. ISO 18295 is divided into two parts: • ISO 18295-1: Requirements for Customer Contact Centers • ISO 18295-2: Requirements for Customers Using Customer Contact Centers These standards clearly define responsibilities and service expectations for both service providers and organizations that use contact center services.
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